Thom Cowell

Thom Cowell believes design's value grows, not shrinks, as it spreads beyond design teams — if the handoffs and shared language are built deliberately. As Principal Design Director at Accenture Song, he's led design teams working alongside 100+ engineers across banking, motorsport, telecoms and UK government, shaping operating models for how design collaborates across large organisations and coaching leadership on the strategic role of creativity in shared delivery.